The push for incorporating data and analytics into business is widespread, and empirical evidence confirms it's not just hype. Data-driven companies are 23 times more likely to top their competitors ...

One of the biggest challenges early-stage startup founders face is predicting and managing revenue growth. In most organizations, this looks like top-down forecasting and starts with determining the ...

Imagine this: you’re a data analyst juggling endless spreadsheets, generating reports, and distributing insights, all while trying to carve out time for strategic decision-making. Sound familiar? Here ...

AI is only as smart as the data it sees. AI needs clean customer identity and a single, trusted record of who the customer truly is to personalize, predict, and automate effectively. Most companies ...

According to a study from the Software Development Times, only 16% of companies are truly data-driven (meaning data is used to inform business strategy and operations). While there are technical ...

Competition is an inseparable part of every industry today: there are countless businesses offering products and services, regardless of their type or name, and if you want to stand out from the crowd ...