For the most part, you're probably accustomed to using Microsoft Excel for tasks such as preparing reports, forecasts, and budgets. However, Excel is much more powerful than that. It can be used to ...

Begin the process by making an invoice template that includes pre-formatted fields for item descriptions, quantities, unit prices, and customer information. This template will be the cornerstone of ...

Customer centric businesses invest the whole team focus on supporting their prospective and existing customers. This doesn’t just mean sales and customer service, but accounting, marketing and other ...

In our modern world, customer experience is key. In fact, customers are willing to pay up to 16% more for a better customer experience. More than price or product quality, experience will soon be the ...

It’s important to ensure everyone has a positive experience with your brand across all touchpoints. A great way to make this happen is by creating a customer journey map. This will provide you with ...

Opinions expressed by Entrepreneur contributors are their own. According to scholars’ research, customers possess tangible and intangible assets such as apprehensive networks, persuasion tactics, ...

— three hotel chains’ membership reward cards. Customer loyalty programs have exploded over the last decade, as companies have realized the importance of retaining their customers, not just attracting ...