A marketing plan is essential when you’re launching a new business or product. This plan guides your marketing activities, which may include building brand awareness, establishing your competitive ...

I know that seems like a lot, and that’s why it’s so important you get it right. The Executive Summary is often the make-or-break section of your business plan. A great business solves customer ...

Writing a good summary is harder than it looks. You need to capture the essence of something longer; this could be an article ...

Helping & empowering business owners for over 15 years, helping them to understand how to protect own interests, build bridges to amplify joint ventures, adapting new business practices and solutions.

Events move pretty fast in the day-to-day operations of your business. One way to keep your team efforts focused in a common direction is through the use of business activity reports. These reports ...

A problem statement is a powerful tool that helps businesses ask the right questions. Used properly, it can lead to efficient solutions and make problem-solving feel like a breeze. Done poorly, it can ...

Forbes contributors publish independent expert analyses and insights. Robin Ryan is a career counselor who covers job search and careers. Some people hate to write about themselves. That is what Mary, ...

Several years ago, I posted an article on the three steps to writing the perfect LinkedIn summary. A lot has changed since then. LinkedIn has made many updates and revisions, and they recently ...

Imagine this: You’re a writer working on a script or—better yet—you’ve just finished your latest draft. You’ve spent months crafting characters, structuring plot, and developing story. You put the ...

Business.com aims to help business owners make informed decisions to support and grow their companies. We research and recommend products and services suitable for various business types, investing ...